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Talk to Yourself Using "You" or Your Name for Better Introspection

Talk to Yourself Using "You" or Your Name for Better Introspection

The next time you are getting psyched up before a big speech or meeting, tell yourself “You can do it,” not “I can do it.” A new study published in the Journal of Personality and Social Psychology shows that using “you” or your name is a far more effective tool when talking to yourself than first-person pronouns.

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The Value of Marginal Gains

The Value of Marginal Gains

In 2010, Dave Brailsford faced a tough job. No British cyclist had ever won the Tour de France, but as the new General Manager and Performance Director for Team Sky (Great Britain’s professional cycling team), that’s what Brailsford was asked to do. His approach was simple: Brailsford believed in a concept that he referred to as the “aggregation of marginal gains.”

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