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G-Shock Aims for Military Valor in Its Fall/Winter 2017 Utility Color Collection

Inspired by the color scheme of traditional military garb, G-Shock unveils its new Utility Color Collection for fall. Based of the GA700 silhouette introduced last Fall, G-SHOCK re-envisions the multi dimensional dial design in three distinct colorways: olive tree (GA700UC-3A), tan (GA700UC-5A) and dark grey (GA700UC-8A). Each model features G-SHOCK’s signature shock-resistant structure and 200M […]

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OnePlus Intensifies a Chromatic Flair With Jean-Charles de Castelbajac in Its Capsule “Callection”

Following the release of its 5 Soft Gold colorway, OnePlus has teamed up with Jean-Charles de Castelbajac on a limited edition capsule collection that blends the artist’s drawings and innovative tecnology. Castelbajac is widely known to challenge the unconventional methods of design as he’s been redefining the frontiers of art and fashion. The king of the […]

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See What Went Down at the UBIQ x Clarks Originals Photography Workshop

Last week, Clarks Originals hosted the first of its three part “The World Needs Originals” panel series at the UBIQ shop in Philadelphia. Each workshop focuses on a specific art media and provides a collaborative space for Philly’s budding creative community to explore what it means to be an original. Photographers Kosten and Darren Burton […]

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Oakley Channels ‘90s Nostalgia in Its Fall 2017 Frogskins-Inspired Collection

California-based lifestyle brand Oakley unveils its newest sportswear collection for fall. Inspired by its famed Frogskins eyewear, the full lineup of clothing and accessories holds a nostalgic ’90s theme executed through streetwear staples. The range features everything from technical outerwear to t-shirts, with standout pieces like a lightweight anorak jacket, crewneck fleece zip-up hoodie, chino […]

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Watch Nas Transform Into An Animated Character in the Timberland Legends Collection Video

Nas has teamed up with Timberland to unveil the first segment of its four-part animated feature for the Fall 2017 “Legends” collection. Long considered one of the greatest MCs of all time, Nas opens up about his early days in Queensbridge, reading his favorite superheroes, Superman and Batman, and how they played a major part […]

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Liberaiders Takes to the Tibetan Steppe to Showcase Its 2017 Fall/Winter Collection

Getting its start for 2017 Fall/Winter, Liberaiders is a Japanese brand founded by Beijing-born designer Mei Yong. After a moving to Japan in his late teens, Mei began to travel the world, documenting his adventures through photography. His wanderlust shines through in the brand’s lookbook which showcases a range of graphic streetwear staples like sweats […]

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A Look Inside the G-Star Mat Event with Pharrell Williams

G-Star Raw and Pharrell Williams launched the iconic Elwood X25 jean at an unique laundromat space during New York Fashion Week. Taking inspiration from nature and cultures from all across the globe, Williams reimagines prints from poison dart frogs and butterfly fish to leopards and whale sharks including Indian paisley prints and Japanese kimono embroidery. […]

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OXYDO’s 2017 Collection of 3-D Printed Eyewear Is Crafted With Cutting Edge Techniques

OXYDO’s 2017 Collection, which merges eyewear expertise and advanced production techniques, is coming back for Fall/Winter 2017. Taking inspiration from industrial design and the visual arts, the sunglasses from OXYDO’s collection utilize the latest 3-D printing techniques to create intriguing, sculptural frames. Comprised of six silhouettes that blend plastic textures with lightweight metals like ruthenium, […]

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Benji B and Stwo Discuss DJ Sets, Virgil Abloh and BACARDÍ’s Sound of Rum

One of the indisputable highlights of August’s Lowlands Festival in the Netherlands was BACARDÍ’s Hacienda House. Located in a huge pop-up club that was dripping in the rum brand’s Cuban heritage, the venue — a tribute to BACARDÍ’s admirable quest to unite the diverse musical roots of the Caribbean, something very much intertwined with the […]

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Watch Our Film Starring Raleigh Ritchie Reinventing Vivaldi’s Four Seasons

Songwriter and constant thorn in the side of the Lannisters, Raleigh Ritchie has been working with premium casual apparel brand Napapijri on their ambitious, multi-sensory music experience the brand held at Zalando’s Bread & Butter festival of fashion in Berlin last week. Enlisting the distinct styles of four eclectic musicians, including Tokimonsta, Jan Blomqvist, Sharon Doorson, and of course […]

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DTLR and STARTER Pay Homage to ‘90s Varsity Jackets in Collaborative NBA Capsule Collection

Streetwear retailer DTLR and sportswear brand Starter joined forces to reinvigorate a collection of NBA HWC jackets for fall. As an homage to the TV series Hardwood Classics, Starter tapped into its archive and is reintroducing some retro-inspired stylings with appearances by teams like the Chicago Bulls, San Antonio Spurs, Denver Nuggets, Miami Floridians, Vancouver […]

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HYPEBEAST Giveaway: Vetements Rain Coats, Gosha Rubchinskiy x adidas Track Suit, Raf Simons Ozweego IIIs and More

HYPEBEAST has teamed up with luxury purveyor LOIT for a three-part giveaway series to celebrate the official launch of the Los Angeles flagship store. To kick off the giveaway, LOIT is offering up: a yellow Vetements raincoat, a Macbook, and a Bang & Olufsen A2 speaker. The second giveaway will consist of: a white Vetements […]

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Les Benjamins Looks to the East for Its Fall/Winter 2017 Lookbook

Istanbul brand Les Benjamins is no stranger to exploring the rich diversity of cultures from the Middle-East and Asia. Taking inspiration from Mongolian hunting eagles, elaborate patchwork and baroque-inflected designs, brand founder Bunyamin Aydin’s Fall/Winter 2017 designs capture the look of centuries-old patternwork, blending it with contemporary streetwear fits. Scroll through the gallery above, shot in Hong […]

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Logitech G and Blackmale Beats Showcase the Latest G433 Headsets

Following the release of its Mass Effect: Andromeda collaboration with illustrator Nathan Clair, Swiss-based electronic brand Logitech G teams up with emerging South London producers, Blackmale Beats for its G433 headphones. Heavily influenced by street culture, creative duo Shem Lawrence and Lukman Shoge started out by emceeing and beatboxing at school and later launched Blackmale Beats, […]

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Sharpen Your Photography Skills This Weekend with Kosten and Darren Burton at UBIQ in Philadelphia

New York-based shooter Kosten and Philly local Darren Burton will host a photography workshop at famed sneaker boutique UBIQ in Philadelphia this Saturday, September 9. In partnership with Clarks Originals, the sneaker purveyor will give 50 lucky aspiring photographers a chance to work with the pros learning about each of their signature styles. Starting out […]

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