As a part of the Das Days city takeover series in Los Angeles, adidas Skateboarding hosted a special edition of its touring art exhibition, the Showcase with Showcase X in partnership with renowned street artist Shepard Fairey at Seventh Letter Gallery last week. Exploring the intersection of art and skateboarding, the iconic artist and longtime skate fan worked […]
adidas Skateboarding teams up with their own Mark “Gonz” Gonzales and his brainchild, Krooked Skateboards for the second installment of the adidas x Krooked collaboration. The latest footwear and apparel collection pays homage to Gonz’s iconic art and modernizes the classic 1988 “Gonz and Roses” board graphic to bridge multiple generations of skateboarding. Designed from […]
adidas Skateboarding will make history next month as it partners with BEYOND THE STREETS (BTS) to resurrect one of the most iconic and historically relevant destinations in skateboarding history—the Venice Pavilion. With site-specific installations curated by Los Angeles graffiti legend RISK, the three-stripes brand will reveal a fully skateable installation of the sacred site known as one of the […]
adidas Skateboarding Das Days is in full effect as I’m currently typing this up. Day Three (4/7) was centered around a Block Party at Union Nightclub. The event opened with an open outdoor skate jam and best trick contest judged by team rider Diego Nájera. Alongside Diego, adidas Skateboarding athletes Nora Vasconcellos, Lucas Puig, Alec Majerus, Na-kel […]
Last Thursday adidas Skateboarding invited KicksOnFire to attend the launch of their Day Days activation. The first night of its 10-day event (in Los Angeles) consisted of an interactive launch of its all-new 3ST footwear line. Hundreds gathered at the Das Days Community Center, located at the iconic Seventh Letter Gallery in the Fairfax District of Los Angeles, to create concept footwear […]
We’ve seen them for a few weeks now, but adidas Skateboarding finally their brand new 3ST collection of sneakers. The new 3ST sneaker collection are a set of brand new adidas Skateboarding sneakers that serve as the first line created by the label’s new “open source workshop design approach.” 3ST is the “brainchild of top designers and athletes […]
Party Space Over the weekend, adidas Skateboarding celebrated the launch of Na-kel Smith’s first-ever head-to-toe collaboration at 3 Rooms, a multi-sensory showcase held at HNYPT in downtown Los Angeles. Curated by Smith, the immersive experience revealed his debut collection, alongside two exclusive releases with American clothier Brooks Brothers and skateboard brand Fucking Awesome. Guests journeyed through […]
adidas Skateboarding announces Das Days, a large-scale event series taking over multiple cities across the globe in 2018 including Los Angeles, New York City, Paris, and Shanghai. Das Days celebrates each city with a range of events that elevate and unify the local skate community and beyond. Das Days will kickoff in Los Angeles with 10 days filled with interactive events […]
If you’re in the Los Angeles area this weekend, we suggest you check out this adidas Skateboarding & Na-kel Smith 3 Rooms event. Said to provide you with an immersive, multi-sensory experience, 3 Rooms is a journey through three unique worlds that will transform visitors into bigwig executives and diehard sports fans before transporting everyone to a galactic […]
Introducing the adidas Skateboarding Na-kel Smith Collection. Consisting of kicks and apparel designed by pro team rider Na-kel Smith, the collection sees Smith his personal style and original artwork with street-ready performance. Led entirely by the athlete, the collection’s primary artwork features a repeating character that the Pro has drawn throughout his childhood. “It’s a doodle based […]
This video should get you pumped for the upcoming adidas Skateboarding x Hélas Collection. Rightfully dubbed the “Hélas x adidas Skateboarding /// The Ultimate Challenge”, the video is a special manga-themed commercial starring Hélas label mates Lucas Puig, Stephen Khou, and Clement Brunel as they’ve never appeared before. When a super villain and his band of evil henchmen descend upon earth to […]
Got any anime fans out there? If you answered yes, you may want to take a look at this upcoming adidas Skateboarding x Hélas Collection. adidas Skateboarding links up with French skate brand Hélas to unveil its second limited edition collaboration. Inspired by vintage tennis and Japanese anime, the collection encapsulates Hélas’ nonchalant aesthetic: a full collection of […]
adidas Skateboarding recently dropped their brand new adidas City Cup model. Looking to keep the momentum of the new model going, they’ve wasted no time in launching new specialty colorways of the model. The City Cup infuses the three-stripes footsport heritage and modern aesthetics to create an entirely new skate shoe, streamlined and true to the classics. […]
adidas Skateboarding is excited to introduce to you their newest member of the family, the adidas City Cup. The brand new silhouette is infused with three-stripes footsport heritage and modern aesthetics to create an entirely new skate shoe that remains streamlined and true to the classics. Debuting in a White full-grain leather paired up with a semi-translucent ice blue outsole, […]
It’s finally here. Just in time for the holiday season, the adidas Skateboarding “Nora” Digital Short is now available for your viewing pleasure. “Nora” documents the birth of skate icon, Nora Vasconcellos. Joining the adidas global team earlier this year, the brand proudly celebrates its first female rider in recognition of her unprecedented talents and contributions that […]
adidas Skateboarding announces “Nora”, their new digital short documenting the birth of skate icon, Nora Vasconcellos, in celebration of its first female Pro rider who joined the brand’s global skateboarding team earlier this year. The digital short will make its debut in a few days, but today we share the trailer with you. The digital […]
adidas Skateboarding is happy to debut their new “RŌZU” (or Rose) skate edit. The brand’s latest video features the global team taking to the streets of one of their favorite cities – Tokyo. Dennis Busenitz, Silas Baxter-Neal, Rodrigo Teixeira, Mark Suciu, Gustav Tønnesen and other team riders, showcase the city through a lens that’s both uniquely raw […]
adidas Skateboarding announces “Nora”, their new digital short documenting the birth of skate icon, Nora Vasconcellos, in celebration of its first female Pro rider who joined the brand’s global skateboarding team earlier this year. “adidas is such a classic and timeless brand. It feels like winning the lottery having the opportunity to work with them […]
As a part of its growing global initiative to elevate emerging artists from skateboarding’s creative sect, adidas Skateboarding partners with seminal art publication Juxtapoz Magazine to bring The Showcase, adidas’ global creators series, to Art Basel in Miami. Taking place from December 7-10, 2017 and in collaboration with Juxtapoz, this large-scale group exhibition and cultural gathering provides a unique platform to showcase works from rising artists on […]
This past Friday, adidas Skateboarding hosted an exclusive launch party in celebration of its second collection collaboration with NYC-based Alltimers in the West Village neighborhood of Manhattan. People in attendance got to experience a fully immersive spectacle that included the adidas Skateboarding x Alltimers collection on display in a heaven-like room watched over by a Morgan Freeman impersonator clad in a white suit. […]
