Author Archive | Hypebeast

This Nike Air Max Zero Premium Combines Optimal Comfort & Eye-Catching Design

A Nike Air Max Zero Premium in a Pure Platinum/Wolf Grey colorway has surfaced. Released back in 2015, this new iteration features a heel and toe-box area composed of rubber “deep flex grooves” to “promote natural movement,” a “textile upper with overlays for breathable comfort and support,” and a Max Air heel for optimum “lightweight” cushioning. […]

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BEDWIN & the HEARTBREAKERS’s 2017 Fall/Winter Collection Is a Lesson on Oversized Layering

Masafumi Watanabe’s BEDWIN & THE HEARTBREAKERS has returned with an extensive range of outerwear and soft goods for the 2017 fall/winter season. The Japanese label’s latest collection does away with slim-fit construction and rather opts for a more oversized approach to its pattern-filled assemblage for the cold seasons. Eye-catching pieces in the gamut include a hazy […]

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BEDWIN & the HEARTBREAKERS’s 2017 Fall/Winter Collection Is a Lesson on Oversized Layering

Masafumi Watanabe’s BEDWIN & THE HEARTBREAKERS has returned with an extensive range of outerwear and soft goods for the 2017 fall/winter season. The Japanese label’s latest collection does away with slim-fit construction and rather opts for a more oversized approach to its pattern-filled assemblage for the cold seasons. Eye-catching pieces in the gamut include a hazy […]

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Go Behind the Scenes of Thom Browne’s 2018 Spring/Summer Moncler Gamme Bleu Presentation

Late last month, we presented an exclusive backstage look at Thom Browne’s 2018 spring/summer showcase. Now, a new vignette focused on documenting the behind-the-scenes happenings of Thom Browne’s 2018 spring/summer Moncler Gamme Bleu exhibit has emerged. Released and conducted as an official in-house effort, the latest backstage breakdown of Thom Browne’s events feature scenes of models preparing […]

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Go Behind the Scenes of Thom Browne’s 2018 Spring/Summer Moncler Gamme Bleu Presentation

Late last month, we presented an exclusive backstage look at Thom Browne’s 2018 spring/summer showcase. Now, a new vignette focused on documenting the behind-the-scenes happenings of Thom Browne’s 2018 spring/summer Moncler Gamme Bleu exhibit has emerged. Released and conducted as an official in-house effort, the latest backstage breakdown of Thom Browne’s events feature scenes of models preparing […]

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Magnum & LensCulture Select Incredible Winning Images for 2017 Photography Awards

Legendary photography collective Magnum and LensCulture have unveiled the winners of its 2017 photography awards competition. The pair has rummaged through countless entries to decide on just 12 winning images captured by photographers from all across the globe. The competition is divided between single image and series awards coupled with six categories spanning Portrait, Street, […]

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A Better Look at the Nike Air More Uptempo “Tri-Color”

Nike is applying the “Tri-Color” theme to its Air More Uptempo for the first time, and they will be making their debut this August. The kicks feature three top-to-bottom panels of tonal black, grey and white that demarcate the signature “AIR” lettering. The midsole matches the shoe’s tri-blend upper with colored Nike Swoosh logos throughout. The Nike Air More Uptempo […]

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A Look Inside the New but Old G-SHOCK London Flagship

G-Shock has returned to the address of its first location, nestled on London’s Carnaby Street. Casio’s popular line of watches originally occupied the space in 1998, but closed in February 2010 to open two more London stores. Design agency Double Retail conceptualized and built the new two-story Carnaby St. flagship shop. In a statement, G-SHOCK […]

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50 Cent Sells Effen Vodka Stake for $60 Million USD

50 Cent has cut ties with Effen Vodka, for a reported $60 million USD buyout. Curtis, a minority stakeholder in the Holland-based liquor brand, started his relationship with the company in 2014, promoting Effen in his music and in commercials. However, the rapper allegedly ended his deal last month, confirming the split on Instagram. “I got the bag, EFFEN […]

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See Official Looks of the adidas Originals PW Tennis Hu, plus Release Date Info

adidas Originals and Pharrell Williams’s new Tennis Hu models has been officially announced. There will be exactly four new iterations for the launch in a selection of bold and pared back colorways. The silhouette takes inspiration from the ubiquitous Stan Smith models but for the Tennis Hu, it receives an ultra-comfortable Primeknit upper which is […]

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Rae Sremmurd Star In Their Own Comic Book Mini Series

There’s a rich history of cross-pollination between hip-hop and comic books. The latest artists to add their name to the legacy are the southern duo Rae Sremmurd. Billboard has announced the two are co-starring in a new mini-series from Valiant Comics, pairing them up with the musically-inclined superhero Shadowman in Shadowman/Rae Sremmurd #1. “Comic books are […]

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This Insane Nike Air VaporMax TN Custom Features A “Swimming Pool” Upper

Moscow-based retailer Sneakerhead.ru recently unveiled the winning designer of its custom sneaker competition. The victorious design went to an Air Max Plus/VaporMax hybrid that features a glistening “Swimming Pool” graphic on the purple upper. Self-proclaimed “lifestyle ninja” Slava Gee connected with Russian shoe customizer Maggi to produce the striking custom. All in all, it’s a real […]

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James Franco & Seth Rogen Made a Movie About Making the Worst Movie Ever, ‘The Room’

The tag-team of James Franco and Seth Rogen returns in the upcoming motion picture The Disaster Artist. Also joined by Dave Franco and others, the story reflects on the life of filmmaker Tommy Wiseau and his monstrously bad cult film The Room — a melodramatic love triangle between an amiable banker, his deceptive fiancée, and his conflicted best friend. The Franco-directed film […]

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HBO Teams up with Buscemi, MadeWorn x Roc96, Pyer Moss and More for ‘Ballers’ Capsule Collection

In celebration of the Ballers’ season three premiere, HBO teamed up with designers Buscemi, MadeWorn x ROc96,x Pyer Moss, Cazal, and Hall of Fame for a special co-branded capsule collection. Inspired by the comedic drama’s stylish aesthetic, the collection features footwear and accessories from Buscemi, eyewear by Cazal, Hall of Fame accessories, bomber jackets and […]

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