Closer Looks: CLOT x Nike Air Max 1 “Kiss of Death”

After weeks of build-up, the 2021 CLOTNike Air Max 1 "Kiss of Death" is now set to release for Air Max Day 2021. We now have a closer look at the reimagination of the 2006 collaboration that kicked off CLOT founders Edison Chen and Kevin Poon‘s mission to bridge the East and the West, the shoe is centered around the ancient concept of “Qi.”

Centered around the same mix of "Net/Deep Red/Orange Blazer," the suede upper is marked with snakeskin and ostrich detailing, accented by references to the ancient Chinese art of pressure point reflexology. CLOT embroidery appears on the updated reflective red heel tab and new reflexology chart insoles revealed by the new transparent TPU perforated toe cap reimagined for wearability. Additional branding comes in the form of patent snakeskin Swooshes and co-branded tongue tags.

Elevating the shoes are bright orange midsoles and translucent rubber outsoles that obscure a print that maps out the pressure points of the foot. The special shoebox continues the Chinese traditional medicine inspiration and comes with a chart marked t0 correspond with the organs and parts of the body mapped on the bottom of the shoes.

Priced at $1,099 HKD (approximately $142 USD), the CLOT x Nike Air Max 1 “Kiss of Death” will be available starting February 27 at JUICE locations worldwide and at special pop-up activations in Hong Kong (JUICE Fashion Walk), Shanghai (JUICE Julu Rd.), Taipei (JUICE Taipei), Taichung (JUICE Taichung), Guangzhou (JUICE Taikoo Hui), Shenzhen (JUICE MIxC World) and Chengdu (JUICE IFS).

The shoe will also be available on the JUICE App with worldwide shipping and JUICE ONLINE Mini Program, with a JUICE Los Angeles release to be announced in the coming weeks. Stay tuned for raffle launch times and pop-up dates.


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