I first met Stefon Diggs at A Ma Maniere's BAPE x adidas launch event in Atlanta during the weekend of Super Bowl LIII. We were running around, interviewing various adidas ambassadors to get their take on the hyped camouflaged UltraBOOST that dropped that Saturday, and he was the only one that asked us to get on the mic -- more often than not, it's the other way around.
Stefon walked in confidently, dressed exceptionally better than his cohorts, and immediately began offering his two cents on the sneaker. He was intrigued by the notion of collaboration, from the streetwear sense, and that elusive sweet spot where both brands "meet in the middle" and the resulting product melds both ethos into one cohesive design.
Now, 9 months, 38 receptions, 710 receiving yards and a 6-3 record later, the star Minnesota Vikings wide receiver is unveiling his first foray into the collaborative world with a collection of remastered adidas tracksuits. Diggs worked with a number of adidas designers through the brand's Maker's Lab program to recreate five "multidimensional" tracksuits that can be worn to the gym, to a tailgate party or out for a night on the town.
We had the chance to speak with Diggs about this capsule, what the process was like, what he hopes to tell the world with this project, and what he has planned next.
How would you define your style, off the field?
I would say that my off-field style is unique in the sense that I’m not driven by trends. I like what I like; various styles, brands, designers, and I can create a cohesive look, mixing and matching pieces that are often not typically put together. I love mixing various color palettes and prints.
Mainly, my style is driven by my singular approval. I ...
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